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Building Your Interior Design Team
How do you go about building your interior design team when the current job market is a race for talent? Hiring stellar candidates isn’t easy in a competitive market. So how do you appeal to your ideal hire? How do you retain top talent? What’s the...
Profit First for Interior Designers
Does Profit First work for interior designers? Mike Michalowicz’s “Profit First Method” flips traditional methodology on its head. Most people subtract expenses from earnings and whatever is left is “profit.” But you started a business to profit,...
5 Signs It’s Time to Revamp Your Interior Design Website
Do you avoid sending prospective clients to your interior design website? Is it outdated with little copy? Does your website bring in any leads? If your website isn’t working for you, you’ve got a problem that Katie O’Brien can help you fix. Katie...
How to ’Shock and Awe’ Potential Interior Design Clients
How do you attract the ideal interior design client? How do you decide what type of client will be the best fit? After 30 years in high-end commercial and residential design, Pamela Durkin now helps other designers create a business they love by teaching...
How to Leverage Amazon to Grow Your Interior Design Business
10 years ago, Robyn was a youth minister who couldn’t make ends meet. So she took $100 and started buying things at garage sales and reselling them on Craigslist, eBay, and Amazon. In three years, she turned that $100 into a million-dollar...
How You Attract Luxury Design Clients
How do you attract luxury design clients? HINT: It doesn’t require being pretentious. It has everything to do with offering irreplaceable value. What can you bring to a project that a client can’t find anywhere else? It’s about providing a luxury...
How Designers Become THE Source for Luxury Flooring
John Dupra co-created Revel Woods, a platform that helps interior designers provide their clients with a luxury floor sourcing experience. Revel Woods elevates the traditional process so interior designers can offer a high-end service that can’t be...
Does Your Interior Design Logo Reflect Your Brand Identity?
Your interior design logo is a direct reflection of you and your brand. If you wanted to hire a photographer but the photos on their website were blurry or out of focus, you wouldn’t hire them, right? As an interior designer or architect, you are being...
Delegate to Scale Your Interior Design Firm Fast
Hendrickson Interiors was born in 2016 when a friend asked Julianne to help design a new build. Julianne had no idea what she was doing but loved picking out pretty things. The builder loved her designs and hired Julianne to work together on more homes....
Video Storytelling as a Marketing Strategy for Interior Designers
When Jude Charles was 17, he took a video production class. At the end of the year, Jude’s teacher handed him a yellow envelope and told him that he had to start a business. Inside was his first set of business cards. Since then, Jude has dedicated...